Halloween 2025’s most haunting makeup look? Still, Wednesday Addams. Known as the iconic pale, poker-faced child of doom, our favorite […]

Halloween 2025’s most haunting makeup look? Still, Wednesday Addams. Known as the iconic pale, poker-faced child of doom, our favorite moody heroine has had a serious glow-up since Netflix’s hit series premiered in 2022. Played by Jenna Ortega, this modern Wednesday wears a chalk-white foundation and stiff braids that make up her soft-goth aesthetic. With spooky season around the corner, it’s the perfect time to channel her icy composure and deathly stare in your Halloween look. This guide will show you exactly how to recreate the sinisterly chic Wednesday Addams halloween makeup using easy steps and products you probably already own.
What You’ll Need:
- Cool-toned eyeshadow palette (taupe, charcoal, soft black, dusty plum)
- Eye primer
- Black gel eyeliner or smudge pencil
- Volumizing mascara
- Deep berry or plum matte lipstick
- Cool contour or bronzer
- Black wig (optional, with center-part braids)
How to Nail the Wednesday Addams Halloween Makeup
1. Prep your base.

Apply an eye primer to your lids and let it set completely to keep your eyeshadow crease-free and help the look last through every eerie Halloween night. Keep your skin natural as Wednesday’s newest look isn’t ghostly white, but softly matte.
2. Shape the brows.

If your brows aren’t dark enough, fill them in with a black or deep brown pencil. Wednesday’s brows are defined but not overdrawn, which gives her that serious, “don’t mess with me” expression.
3. Smoke out the eyes.

Using your cool-toned eyeshadow palette, sweep a taupe or grey shade on your crease. Blend a matte charcoal or black over the lids and smudge lightly along the lower lash line. You’re aiming for a soft, shadowy eye and not a harsh black ring. The result should look like you’ve been up all night reading grim poetry.
4. Add subtle definition.

Line your upper lash line with a gel or pencil eyeliner and smudge it slightly with a brush or fingertip. Skip the sharp cat-eye as modern Wednesday’s liner looks lived-in and brooding.
5. Lashes and skin.

Apply two coats of mascara to the top and bottom lashes for that heavy-lidded stare. Lightly contour under your cheekbones with a cool bronzer or contour powder to add definition, but keep your complexion pale and matte.
6. Finish with the lips.

Swipe on a deep berry or plum matte lipstick. Blot once for a diffused, worn-in look. Pair it with Wednesday’s signature low braids (or a wig with a clean center part), and you’re ready to deadpan your way through any Halloween party.
The Final Look

Remember not to smile to totally rock this look!
Wednesday Addams Halloween Look: Deadpan Done Right
No matter how many adaptations she gets, she’s still the same brooding, delightfully menacing Wednesday Addams we all know and love. So, if you’re still deciding who to be at your Halloween party, this look is the perfect mix of classic and new.
What do you think about this Wednesday Addams halloween makeup tutorial? Share your thoughts with us in the comments section below!
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